Who We Are

A message from Pie founder, Ryan Hudson, who previously created Honey.

We are on a mission to rebuild the internet with people in control.

This starts with rebooting the economic engine that powers the internet.

Today the largest tech companies make over $100 billion dollars every year auctioning off your attention to the highest bidder. You pay for this in more ways than you think — an internet littered with aggressive ads, your data sold to spy on you for ad targeting, and inflated product prices due to excessive advertising costs.

Now imagine an internet where you aren't just a product to be harvested, but a valued creator and owner. Where the tech companies you use every day are aligned with your best interest and reward you for your contributions. That's the vision behind The People's Internet Experiment (pie.org).

We started by creating a free adblocker that gives you control of your internet experience. We added the option to enable Rewards for Ads. Now you can get paid a fair share to opt into ads you approve.

To make your shopping experience better, we built the fastest automatic application of coupons at thousands of your favorite stores. Then we added a cash back program that the adblocker doesn't break, so you actually get your rewards.

This is just the start. I've assembled a team of some of the most creative people that built Honey to invent new ways to share more of the advertising pie with you.

I hope you'll join us and let us know what you think!